We investigate the needs of local tribes or rural populations with the assistance of a local NGO. Once the situation and requirements have been analyzed, we work with them to foster their trade.
By these means, we aim to assist families with their economic situation so their children can go to school and can consequently have a brighter future.
Communication is a very important tool with which we explain not only the projects we work on, but also the necessities of the local towns we work with.
We focus on the importance of citizens´act to fight against poverty.
Our main objective is to make fair trade an alternative means of consumption to ‘normal’ trade. To raise awareness of fair trade, we inform companies, institutions and citizens as to the advantages of fair trade and how, by consuming fair trade products, they are assisting societies.